Harry Styles as a Cecaelia: Sexuality, Representation and Media-lore in “Music for a Sushi Restaurant”
DOI:
https://doi.org/10.18778/2083-2931.13.23Keywords:
Harry Styles, performer identity, sexuality, cecaelia, mermaids, media-loreAbstract
The music video for Harry Styles’s 2022 track “Music for a Sushi Restaurant” (directed by Aube Perrie) provides a surprising representation of the pop star (arguably at the peak of his career) appearing as a cecaelia (a monstrous figure with a human head, arms and torso giving way to tentacles around its midriff). The video is notable in two distinct contexts. First, in terms of Styles’s trajectory as a popular music performer who has received intense media attention because of his fan base, artistic persona and ambiguous sexual identity; and second, in terms of the articulation of a relatively minor media-loric (i.e. modern folkloric) entity in a high profile popular cultural context. The article discusses these aspects before moving to an analysis of the music video showing how Styles’s role as a cecaelia serves as a representation of his career position, public profile and desire to assert his creative-industrial agency in the early 2020s. The music video thereby illustrates the potential of media-loric figures to represent complex themes in contemporary cultural discourse.
Downloads
References
Allison, Sarah. “The Cecaelia: A Modern Twist on the Mermaid Myth.” Writing in Margins, 27 Apr. 2020, https://writinginmargins.weebly.com/home/the-cecaelia-a-modern-twist-on-mermaid-myth accessed 11 May 2023.
Google Scholar
Banks, Hannah Joyce. “Adored Pop Star or Freaky Artiste: The Evolution of Harry Styles.” Social Alternatives, vol. 39, no. 4, 2020, pp. 12–18.
Google Scholar
Benozillo, Shira. “Harry Styles Reveals the Real Reason Behind His New Mermaid Tattoo.” Hollywood Life, 21 Nov. 2014, https://hollywoodlife.com/2014/11/21/harry-styles-mermaid-tattoo-real-reason-interview/ accessed 11 May 2023.
Google Scholar
Bényei, Tamás. “Ironic Parody or Parodistic Irony? Irony, Parody, Postmodernism and the Novel.” Hungarian Journal of English and American Studies, vol. 1, no. 1, 1995, pp. 89–123.
Google Scholar
Blake, Yve. “Why Are Fangirls Scary?” TEDxSydney, 24 July 2019, https://www.ted.com/talks/yve_blake_why_are_fangirls_scary accessed 11 May 2023.
Google Scholar
Crowe, Cameron. “Harry Styles’ New Direction.” Rolling Stone, 18 Apr. 2017, https://www.rollingstone.com/feature/harry-styles-new-direction-119432/ accessed 11 May 2023.
Google Scholar
Cuti, Nicola, and Felix Mas. “Cilia.” Vampirella, vol. 16, 1972, pp. 60–66.
Google Scholar
Ewens, Hannah. Fangirls: Scenes from Modern Music Culture. Quadrille/Hardie, 2019.
Google Scholar
Factora, James. “The Problem With the Internet’s Obsession With Queerbaiting.” Them, 3 Oct. 2022, https://www.them.us/story/what-is-queerbaiting accessed 11 May 2023.
Google Scholar
Garcia, Tharnia. “Harry Styles Helps Fan Come Out During Wembley Stadium Show: ‘You’re officially gay, my boy.’” Variety, 20 June 2022, https://variety.com/2022/music/news/harry-styles-wembley-fan-come-out-gay-concert-1235298799/, accessed 11 May 2023.
Google Scholar
Gigmit. “The Importance of Music Videos in Today’s Music Industry.” Gigmit, 1 Aug. 2022, https://blog.gigmit.com/en/the-importance-of-music-videos-in-todays-music-industry/#:~:text=This%20is%20where%20your%20ideas,%2C%20your%20art%2C%20and%20performance accessed 11 May 2023.
Google Scholar
Giuffre, Liz. “The Rise and Rise of Harry Styles: How Did the Former Boyband Member Become the Biggest Name in Pop?” The Conversation, 20 May 2022, https://theconversation.com/the-rise-and-rise-of-harry-styles-how-did-the-former-boyband-member-become-the-biggest-name-in-pop-183128 accessed 11 May 2023.
Google Scholar
Hayward, Philip. Making a Splash: Audiovisual Representations of Mermaids (and Mermen) in 20th and Early 21st Century Audiovisual Media. John Libbey/Indiana UP, 2017. https://doi.org/10.2307/j.ctt200605w
Google Scholar
DOI: https://doi.org/10.2307/j.ctt200605w
Hayward, Philip. “Rhapsodies of Difference: The Mermaid Myth and Its Radical Re-interpretation in Ulrike Zimmerman’s Touristinnen and the Tom Tom Club’s ‘Suboceana.’” Mediamatic, vol. 4, no. 1–2, 1989, pp. 12–22.
Google Scholar
Kaufman, Gil. “Harry Styles’ ‘Music For a Sushi Restaurant’ Soundtracks AirPods Spatial Audio Ad.” Billboard, 2 June 2022, https://www.billboard.com/music/music-news/harry-styles-music-for-a-sushi-restaurant-airpods-spatial-ad-1235080330/ accessed 11 May 2023.
Google Scholar
Lamont, Tom. “Harry Styles: ‘I’m not just sprinkling in sexual ambiguity to be interesting.’” The Guardian, 14 Dec. 2019, https://www.theguardian.com/music/2019/dec/14/harry-styles-sexual-ambiguity-dating-normals-rocking-a-dress accessed 11 May 2023.
Google Scholar
Lenton, Patrick. “How ‘Queerbaiting’ Became Weaponised Against Real People.” Vice Magazine, 4 Nov. 2022, https://www.vice.com/en/article/g5vkny/how-queerbaiting-became-weaponised-against-real-people accessed 11 May 2023.
Google Scholar
Lynch, Joan D. “Music Videos: From Performance to Dada-Surrealism.” Journal of Popular Culture, vol. 18, no. 1, 1984, pp. 53–57. https://doi.org/10.1111/j.0022-3840.1984.1801_53.x
Google Scholar
DOI: https://doi.org/10.1111/j.0022-3840.1984.1801_53.x
mattxiv. “Easily the most insane character arc I have ever witnessed.” Twitter, 14 Nov. 2022, https://twitter.com/kotoast/status/1591878496564944897 accessed 11 May 2023.
Google Scholar
McCann, Hannah, and Clare Southerton. “Boy Crazy, but Not in a Straight Way: The ‘Truth’ about Larry in the One Direction Fandom.” Journal of Fandom Studies, vol. 9, no. 2, 2021, pp. 143–59. https://doi.org/10.1386/jfs_00038_1
Google Scholar
DOI: https://doi.org/10.1386/jfs_00038_1
Minton, Melissa. “All of Harry Styles’ Tattoos and Their Meanings.” Page Six, 4 Jan. 2021, https://pagesix.com/article/all-of-harry-styles-tattoos-and-their-meanings/ accessed 11 May 2023.
Google Scholar
Parsons, Vic. “Harry Styles Finally Confirms ‘Watermelon Sugar’ Is about Oral Sex and Orgasms.” The Pink News, 5 Oct. 2021, https://www.thepinknews.com/2021/10/05/harry-styles-watermelon-sugar-orgasm-sex/ accessed 11 May 2023.
Google Scholar
Pham, Jason. “Harry Styles’ ‘Music for a Sushi Restaurant’ Lyrics Were Inspired by a ‘Strange’ Experience at a Sushi Restaurant.” Stylecaster, 27 Oct. 2022, https://stylecaster.com/harry-styles-music-for-a-sushi-restaurant-lyrics/ accessed 11 May 2023.
Google Scholar
picshrry. “Harry Styles!” Twitter, 2 Oct. 2022, https://twitter.com/picshrry/status/1591989697865306115?s=46&t=m0joaJnwix19uESiCWNnjw&fbclid=IwAR2-KoBGAHoiIG3Xr6E4kzFsdajc_9D61IwmQRMpjl3EgpkWCeEvyrKfWQU, accessed 11 May 2023.
Google Scholar
Powers, Ann. “Styles of the Time.” NPR, 16 May 2017, https://www.npr.org/sections/therecord/2017/05/16/528617874/styles-of-the-times accessed 11 May 2023.
Google Scholar
DOI: https://doi.org/10.32964/TJ16.5
Pruett, Jessica. “Lesbian Fandom Remakes the Boy Band.” Transformative Works and Cultures, vol. 34, 2020, pp. 1–16. https://doi.org/10.3983/twc.2020.1865
Google Scholar
DOI: https://doi.org/10.3983/twc.2020.1865
Railton, Diane, and Paul Watson. Music Video and the Politics of Representation. Edinburgh UP, 2011. https://doi.org/10.1515/9780748633241
Google Scholar
DOI: https://doi.org/10.1515/9780748633241
Richardson, John. “Plasticine Music: Surrealism in Peter Gabriel’s ‘Sledgehammer.’” Peter Gabriel: From Genesis to Growing Up, edited by Sarah Hill, Routledge, 2010, pp. 196–210.
Google Scholar
Roach, Emily E. “The Homoerotics of the Boyband, Queerbaiting and RPF in Pop Music Fandoms.” Journal of Fandom Studies, vol. 6, no. 2, 2018, pp. 167–86. https://doi.org/10.1386/jfs.6.2.167_1
Google Scholar
DOI: https://doi.org/10.1386/jfs.6.2.167_1
Romeo, Demetrius. Personal communication with the authors. Nov. 2022.
Google Scholar
Russian Laboratory of Theoretical Folkloristics. Conference “Mechanisms of Cultural Memory: From Folk-Lore to Media-Lore,” 2014, http://www.ranepa.ru/eng/activities/item/604-cultural-memory.html accessed 11 May 2023.
Google Scholar
Silber, Austin. “The Influence of the Medusa Myth on the Psychology of the Female.” Clinical Psychoanalysis, edited by Shelley Orgel and Bernard Fine, Jason Aronson, 1981, pp. 159–73.
Google Scholar
Skinner, Sarah. “The Cecaelia: A Modern Twist on the Mermaid Myth.” Writing in Margins, 17 Apr. 2020, https://writinginmargins.weebly.com/home/the-cecaelia-a-modern-twist-on-mermaid-myth accessed 11 May 2023.
Google Scholar
Spanos, Brittany. “Harry’s House: How Harry Styles Became the World’s Most Wanted Man.” Rolling Stone, 22 Aug. 2022, https://www.rollingstone.com/music/music-features/harry-styles-harrys-house-dont-worry-darling-my-policeman-cover-1397290/ accessed 11 May 2023.
Google Scholar
Stoppard, Lou. “Exclusive: Harry Styles Reveals the Meaning Behind His New Album, ‘Harry’s House.’” Better Homes and Gardens, 26 Apr. 2022, https://www.bhg.com/better-homes-and-garden-magazine/harry-styles/ accessed 11 May 2023.
Google Scholar
Schewitz, Brett. “#491 Harry Styles, ‘Fine Line’ (2019)—Rolling Stone 500 Greatest Albums of All Time.” Rolling Stone, 1 Oct. 2020, https://www.rs500albums.com/500-451/491 accessed 11 May 2023.
Google Scholar
Taylor, Trey. “Harry Styles: The Boy Is Back.” The Face, 5 Sept. 2019, https://theface.com/music/harry-styles-feature-interview-music-stevie-nicks-elton-john-alessandro-michele-volume-4-issue-001 accessed 11 May 2023.
Google Scholar
Tiffany, Kaitlyn. Everything I Need I Get from You: How Fangirls Created the Internet as We Know It. MCD x FSG Originals, 2022.
Google Scholar
Trites, Roberta. “Disney’s Sub/Version of Andersen’s ‘The Little Mermaid.’” Journal of Popular Film and Television, vol. 18, 1990, pp. 145–52.
Google Scholar
DOI: https://doi.org/10.1080/01956051.1991.10662028
Veitch, Milly. “‘Why am I sweating for a man with tentacles?’: Harry Styles Fans Go Wild as Singer Transforms into a SQUID in New Of-fish-al Video for ‘Music For A Sushi Restaurant.’” Daily Mail, 28 Oct. 2022, https://www.dailymail.co.uk/tvshowbiz/article-11364565/Harry-Styles-fans-wild-singer-transforms-SQUID-Music-Sushi-Restaurant-video.html accessed 11 May 2023.
Google Scholar
Walsh, Savannah. “Harry Styles Addresses Chris Pine Spitting Rumor.” Vanity Fair, 8 Sept. 2022, https://www.vanityfair.com/hollywood/2022/09/harry-styles-addresses-chris-pine-spitting-rumor accessed 11 May 2023.
Google Scholar
Published
Versions
- 2024-01-09 (3)
- 2023-12-20 (2)
- 2023-11-27 (1)
How to Cite
Issue
Section
License
This work is licensed under a Creative Commons Attribution-NonCommercial-NoDerivatives 4.0 International License.