Translating Conceptual Metaphor: The Processes of Managing Interlingual Asymmetry

Authors

  • Gary Massey Zurich University of Applied Sciences
  • Maureen Ehrensberger-Dow

DOI:

https://doi.org/10.1515/rela-2017-0011

Keywords:

conceptual metaphor, metaphor translation, cognitive translatology, translation process research

Abstract

Encountered at all levels of language, conceptual asymmetries between source and target languages present translators with fundamental challenges that require problem awareness, problem identification and problem solving. A case in point is conceptual metaphor in translation. Versions of conceptual metaphor theory have been applied in various productoriented studies of how translators deal with the challenge of metaphor in translation. However, there is potential in combining product-oriented approaches with techniques used to access translators’ cognitive processes, although process-oriented studies on how conceptual metaphor is re-conceptualised or re-mapped in translation are still rare. Building on an exploratory study carried out at our institute, in which findings from translation process data suggest that experience and/or training appears to be a main factor in handling conceptual metaphor, we present some salient features of re-mapping metaphor. Triangulating data from target-text products, keystroke logs and retrospective verbal commentaries collected under very similar conditions in a laboratory setting, we analyse how translators at different levels of experience handle two complex conceptual metaphors. The results appear to suggest that complex metaphor might indeed be culturespecific. They also potentially indicate that re-mapping practices are a function of experience and that re-mapping to a source-language target domain could create more uncertainty than generic-level re-mapping. Both findings hold pedagogical implications, which are discussed together with some methodological issues.

References

Alves, Fabio, Adriana Pagano and Igor da Silva. 2014. Effortful Text Production in Translation: A Study of Grammatical (De)Metaphorization Drawing on Product and Process Data. Translation and Interpreting Studies 9 (1). 25–51.
Google Scholar

Alves, Fabio and Daniel Vale. 2009. Probing the Unit of Translation in Time: Aspects of the Design and Development of a Web Application for Storing, Annotating, and Querying Translation Process Data. Across Languages and Cultures 10 (2). 251-273.
Google Scholar

Angelone, Erik. 2010. Uncertainty, Uncertainty Management and Metacognitive Problem Solving in the translation Task. In Gregory M. Shreve and Erik Angelone (eds.), Translation andCognition, 17-40. Amsterdam and Philadelphia: John Benjamins.
Google Scholar

Bayer-Hohenwarter, Gerrit. 2009. Comparing Translational Creativity Scores of Students and Professionals: Flexible Problem-solving and/or Fluent Routine Behaviour? In Susanne Göpferich, Arnt L. Jakobsen and Inger M. Mees (eds.), Behind the mind: Methods, Models andResults in Translation Process Research, 83-112. Copenhagen: Samfundslitteratur Press.
Google Scholar

Dagut, Menachem. 1976. Can ‘Metaphor’ be Translated? Babel 22 (1). 21-33.
Google Scholar

Fauconnier, Gilles and Mark Turner. 2002. The Way We Think: Conceptual Blending and the Mind’s Hidden Complexities. New York: Basic Books.
Google Scholar

Gibbs, Raymond W. 1999. Researching Metaphor. In Lynn Cameron and Graham Low (eds.), Researching and Applying Metaphor, 29-47. Cambridge: Cambridge University Press.
Google Scholar

Glucksberg, Sam and Boaz Keysar. 1993. How Metaphors Work. In Andrew Ortony (ed.), Metaphor and Thought. 2nd edn., 401–424. Cambridge: Cambridge University Press.
Google Scholar

Göpferich, Susanne. 2003. Metapher und Translation: Zur Universalität bzw. Kulturgebundenheit der Metapher und der Modellierung des Metaphernübersetzungsprozesses. In Britta Nord and Peter A. Schmitt (eds.), Traducta Navis. Festschrift zum 60. Geburtstag von Christiane Nord, 31-52. Tübingen: Stauffenburg.
Google Scholar

Kövecses, Zoltán. 2011. Recent Developments in Metaphor Theory: Are the New Views Rival Ones? Review of Cognitive Linguistics 9 (1). 11-25.
Google Scholar

Kumpulainen, Minna. 2015. On the Operationalisation of ‘Pauses’ in Translation Process Research. Translation and Interpreting 7 (1). 47-58.
Google Scholar

Lakoff, George. 1993. The Contemporary Theory of Metaphor. In Andrew Ortony (ed.), Metaphor and Thought. 2nd edition, 202-251. Cambridge: Cambridge University Press.
Google Scholar

Lakoff, George. 2014. Mapping the Brain’s Metaphor Circuitry: Metaphorical Thought in Everyday Reason. Frontiers in Human Neuroscience 8. Article 958. Available from: http://journal.frontiersin.org/article/10.3389/fnhum.2014.00958/full
Google Scholar

Lakoff, George and Mark Johnson. 1980/2003. Metaphors We Live By. Chicago and London: University of Chicago Press.
Google Scholar

Leijten, Mariëlle and Luuk Van Waes. 2006. Inputlog: New Perspectives on the Logging of Online Writing Processes in a Windows Environment. In Kirk P. H. Sullivan and Eva Lindgren (eds.), Computer Key-Stroke Logging and Writing: Methods and Applications, 73-94. Oxford: Elsevier.
Google Scholar

Lewandowska-Tomaszczyk, Barbara. 2010. Re-conceptualization and the Emergence of Discourse Meaning as a Theory of Translation. In Barbara Lewandowska-Tomaszczyk and Marcel Thelen (eds.), Meaning in Translation, 105-147. Frankfurt am Main: Peter Lang.
Google Scholar

Manfredi, Marina. 2014. Translating Lexical and Grammatical Metaphor in Popular Science Magazines: The Case of National Geographic (Italia). In Donna R. Miller and Enrico Monti (eds.), Tradurre Figure/Translating Figurative Language, 151-165. Bologna: Bononia University Press.
Google Scholar

Massey, Gary. 2016. Remapping Meaning: Exploring the Products and Processes of Translating Conceptual Metaphor. In Łukasz Bogucki, Barbara Lewandowska-Tomaszczyk, and Marcel Thelen (eds.), Translation and Meaning, Vol. 2 (1), 67-83. Frankfurt am Main: Peter Lang.
Google Scholar

Muñoz Martín, Ricardo. 2013. More Than a Way With Words: The Interface Between Cognitive Iinguistics and Cognitive Translatology. In Ana Rojo and Iraide Ibarretxe Antuñano (eds.), Cognitive Linguistics and Translation, 75-94. Berlin: Mouton de Gruyter.
Google Scholar

Newmark, Peter. 1981. Approaches to Translation. Oxford: Pergamon Press.
Google Scholar

Nicaise, Laurent. 2011. On Going Beyond The Literal: Translating Metaphorical Conceptualizations In Financial Discourse. Meta 56 (2). 407-423.
Google Scholar

PACTE 2005. Investigating Translation Competence: Conceptual and Methodological Issues. Meta 50 (2). 609-619.
Google Scholar

PACTE 2009. Results of the Validation of the PACTE Translation Competence Model: Acceptability and Decision Making. Across Languages and Cultures 10 (2). 207-230.
Google Scholar

Risku, Hanna. 2002. Situatedness in Translation Studies. Cognitive Systems Research 3 (3). 523-533.
Google Scholar

Rydning, Antin Fougner and Christian Lachaud. 2011. Are Primary Conceptual Metaphors Easier to Understand than Complex Conceptual Metaphors? An Investigation of the Cognitive Processes in Metaphor Comprehension. In Cecilia Alvstad, Adelina Hild and Elisabet Tiselius (eds.), Methods and Strategies of Process Research: Integrative Approaches in TranslationStudies, 169-186. Amsterdam and Philadelphia: John Benjamins.
Google Scholar

Samaniego Fernández, Eva. 2011. Translation Studies and the Cognitive Theory of Metaphor. Review of Cognitive Linguistics 9 (1). 262-279.
Google Scholar

Schäffner, Christina. 2004. Metaphor and Translation: Some Implications of a Cognitive Approach. Journal of Pragmatics 36. 1253-1269.
Google Scholar

Schäffner, Christina. 2005. A Roof is an Umbrella: Metaphor, Culture and Translation. In Maria Sidiropoulou (ed.), Identity and Difference – Translation Shaping Culture, 49-78. Bern: Peter Lang.
Google Scholar

Schäffner, Christina. 2012. Finding Space Under the Umbrella: The Euro Crisis, Metaphors, and Translation. The Journal of Specialised Translation 17. 250-270.
Google Scholar

Schäffner, Christina and Mark Shuttleworth. 2013. Metaphor in Translation. Possibilities for Process Research. Target 25 (1). 93-106.
Google Scholar

Shuttleworth, Mark. 2011. Translational Behaviour at the Frontiers of Scientific Knowledge: A Multilingual Investigation Into Popular Science Metaphor in Translation. The Translator 17 (2). 301-323.
Google Scholar

Shuttleworth, Mark. 2014. Translation Studies and Metaphor Studies: Possible Paths of Interaction Between Two Well-Established Disciplines. In Donna R. Miller and Enrico Monti (eds.), Tradurre Figure/Translating Figurative Language, 53-65. Bologna: Bononia University Press.
Google Scholar

Sjørup, Annette C. 2013. Cognitive Effort in Metaphor Translation. An Eye-tracking and Keylogging Study. Doctoral dissertation. Copenhagen: Copenhagen Business School.
Google Scholar

Tirkkonen-Condit, Sonja. 2002. Metaphoric Expressions in Translation Processes. Across Languages and Cultures 3 (1). 101-116.
Google Scholar

Toury, Gideon. 1995. Descriptive Translation Studies – and Beyond. Amsterdam and Philadelphia: John Benjamins.
Google Scholar

van den Broeck, Raymond. 1981. The Limits of Translatability Exemplified by Metaphor Translation. Poetics Today 2 (4). 73-87.
Google Scholar

Downloads

Published

2017-06-30

How to Cite

Massey, G., & Ehrensberger-Dow, M. (2017). Translating Conceptual Metaphor: The Processes of Managing Interlingual Asymmetry. Research in Language, 15(2), 173–189. https://doi.org/10.1515/rela-2017-0011

Issue

Section

Articles